The Unexpected Symbolism of Ando’s Design
Tadao Ando’s collaboration with Cauny, a revered Swiss watch brand, defies expectations. Known for designing monumental homes for celebrities like Beyoncé and Kim Kardashian and celebrated with the Pritzker Prize, Ando introduces a watch based on the image of a green apple. This isn’t merely a design choice; it’s a heartfelt metaphor, representing the philosophy that youth is “a movement of the heart,” as penned in Samuel Ullman’s poem, “Youth.”
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Ando’s use of the apple—a symbol of potential and growth—stems from his tradition of placing green apples outside his buildings. This philosophy informed the creation of the Cauny Ando watch, rooted not in the design studio but in his worldview.
A Watch That Reflects Core Beliefs
Ando reflects on the watch, saying, “This watch reflects the spirit of the green apple, unripe, a little sour, yet full of promise.” His words resonate with his journey, having built an illustrious career self-taught, armed with determination rather than formal qualifications. For him, the watch embodies the resilience and belief in a brighter future.
A Playful and Refined Timepiece
The watch is available in two editions. The “Ando Green” model boasts the striking apple hue, with an intriguing leaf-shaped hour hand that adds an unexpected playfulness. The second edition, brushed in steel, nods to Ando’s signature concrete structures, offering sophistication without the need for recognition.
Both models feature a modest 37.5mm size, suitable for any wrist, powered by a quartz movement to keep the watch accessible. This decision reflects Cauny’s unique place in watchmaking, where they emphasize artistry over direct competition with Swiss giants.
Architectural Thinking on Your Wrist
The Architects of Time series by Cauny has successfully blended architectural philosophy with wearable design, previously including works by Pritzker laureates like Eduardo Souto Moura and Rafael Moneo. Ando’s entry continues this tradition, exemplifying how enduring philosophies can animate new forms.
The watch transcends being a mere product; it’s an authentic extension of Ando’s life philosophy. The green apple serves as a gentle reminder—the journey matters more than the destination, a belief Ando has passionately lived and practiced.
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Source: yankodesign.com