Plywood Craftsmanship Meets Modern Flexibility
At this year’s London Design Festival, Lozi introduces a groundbreaking modular furniture system that blends the aesthetic of bespoke cabinetry with the affordability of standalone pieces. This collection, featuring sleek wardrobes and a fold-down Murphy bed, caters to those seeking multifunctional bedroom solutions.

Innovative Concepts for Modern Living
The concept for this versatile collection was born during the final stages of the Covid-19 pandemic. Lozi founder Soroush Pourhashemi noticed an increased demand for bedrooms that double as workspaces. His innovative response draws on 14 years of expertise in bespoke furniture crafting, offering a blend of style, convenience, and cost-effectiveness.
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Adaptable and Customizable Units
With its ability to ‘mix and match’ standalone units, the collection allows homeowners to simulate the look of fitted joinery. These ingenious features are inspired by the flexibility of the iconic Billy Bookcase, where each piece is a part of a cohesive whole. The system comprises three wardrobe variations, a convenient fold-down bed, a desk, a chest of drawers, and a freestanding bed frame with optional extras.

Efficient Use of Minimal Space
Addressing common challenges in compact bedrooms, Pourhashemi designed units that maximize space and maintain a sleek appearance. Starting at a width of just 40 centimeters, these units can fit into tight spots while maintaining clean lines with hidden storage solutions.

Seamlessly Integrated Design
Wardrobe configurations include double and single door options, as well as curved end units that adapt to any room layout. Lozi offers intelligent designs in the form of a fold-down bed that integrates neatly with the wardrobes, creating a unified storage wall that transforms when needed.
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Handcrafted Excellence and Versatility
Manufactured at Lozi’s Hackney Road workshop, the collection is crafted using a custom modular jig system. This approach enables the creation of Lozi’s signature curves, adding both flair and function by eliminating sharp edges in small spaces.

A Blend of Techniques and Finishes
Since its inception in 2012, Lozi has combined digital manufacturing with traditional techniques to offer furniture that is largely made to order. The collection, available in maple, oak, cherry, and walnut finishes, highlights the inherent beauty of natural wood.
As the London Design Festival unfolds, this innovative collection positions Lozi as a leader in adaptable, stylish, and efficient furniture solutions for compact living spaces. The company presents furniture systems that rise to modern living challenges.
Source: dezeen.com
Frequently asked questions
What inspired the Lozi modular furniture collection?
The versatile collection was inspired by an increased demand for bedrooms that double as workspaces, a trend noticed by Lozi founder Soroush Pourhashemi during the final stages of the Covid-19 pandemic.
What materials are used in Lozi’s furniture collection?
The collection is available in maple, oak, cherry, and walnut finishes, highlighting the inherent beauty of natural wood.
What features does the Lozi furniture system include?
The system comprises three wardrobe variations, a convenient fold-down bed, a desk, a chest of drawers, and a freestanding bed frame with optional extras.
