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Carolyn Davidson

June 24 2003 . Attn. Nick Wainright . Carolyn Davidson , inventor of the Nike "Swoosh" . Pictured with her Nike logo . Picture© Jon Freeman 2003 . tel . 310 823 9780 (Los Angeles)

Carolyn Davidson is a graphic designer best known as the creator of the Nikeswoosh“. Davidson designed the swoosh in 1971 while a graphic design student at Portland State University. Phil Knight, who was teaching an accounting class at the university, noticed Davidson working on an assignment, and asked her to do some work for what was then Blue Ribbon Sports, Inc.