Ghostbusters, Disney princesses, Beetlejuice, and a marshmallow-loving monster share a surprising common ground. Each one appears in the work of Ty Mattson, a graphic designer whose studio draws on vintage film posters to reimagine familiar characters with fresh visual identities.
Mattson founded Mattson Creative in 2004 in California. In more than two decades, the studio has built visual identities for some of entertainment’s best-known characters and franchises.
Shapes, color, and vintage movie posters
The studio’s illustrations rely on bold silhouettes, geometric layouts, saturated color pairings, and playful lettering. Many pieces borrow from classic movie art, comic books, and mid-century graphic design. The influence of the past is clear in the studio’s vintage poster design, but the results do not look dated.
If the bold shapes and vintage color in Mattson’s posters appeal to you, Greta Gerwig’s Narnia Cosmic Poster Design shows how a film poster can build a whole imagined world.
Mattson’s versions of Ghostbusters and Disney’s fantasy worlds keep a recognizable core. Each piece also carries its own graphic personality, which makes the familiar look new.
Fandom as a starting point
Mattson grew up reading comics, collecting action figures, and watching classic films. That early fandom still shapes how he approaches pop culture subjects today.
The studio has worked with Disney, Universal, Warner Bros., Coca-Cola, and other major brands. Its projects span illustration, branding, packaging, and merchandise. Commercial work, in this case, is built by people who clearly enjoy the characters they draw.
For another take on artwork that shapes a film’s imagined world, Syd Mead’s Visionary Futuristic Film Designs explores how concept design influenced cinema far beyond the screen.
Familiar faces, drawn with confident shapes and bright color, look like new work again. Mattson’s studio shows that a movie character can carry decades of recognition and still surprise the viewer.
Source: designyoutrust.com
Frequently asked questions
Who founded Mattson Creative and when was it started?
Ty Mattson founded Mattson Creative in 2004 in California. The studio has spent more than two decades creating visual identities for well-known characters and franchises.
Which major brands has Mattson Creative worked with?
The studio has worked with Disney, Universal, Warner Bros., Coca-Cola, and other major brands. Its projects span illustration, branding, packaging, and merchandise.
What visual style does Ty Mattson’s studio use in its designs?
The studio’s illustrations rely on bold silhouettes, geometric layouts, saturated color pairings, and playful lettering. Many of its pieces borrow from classic movie art, comic books, and mid-century graphic design.
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