Underneath the iconic High Line in New York City, bold design meets football history at a temporary exhibition space crafted by Crosby Studios. Unveiled during the 2026 FIFA World Cup, this pop-up showcases treasures like Pelé’s legendary 1958 World Cup jersey.
This launch introduces the cultural platform Home of Football. Curated by the French art collective Air Afrique, the exhibition features football archives from the renowned Manzano Heritage Collection, set amid striking green carpets and glowing orbs.
The exhibition, located in Chelsea’s High Line 9 gallery, will remain open throughout the World Cup. Beyond the spectacle, it includes a retail area curated by the dynamic Nuriev and will host cultural events celebrating the game’s global reach.
Showcasing icons and themes
Inside, the exhibit spans six sections, displaying artifacts such as Lionel Messi’s debut 2006 World Cup jersey, alongside photography and trophies in sleek metal cases. This Home and Away showcase dives into themes like movement, belonging, and aspiration.
Interactive elements like large screens and glowing circles enhance the experience, embodying the dynamic fusion of football, fashion, and art. “The green echoes the digital hue of a football field, while circles symbolize the game’s essence,” explains Crosby Studios founder Harry Nuriev.
Cultural elements include metallic counters and football-shaped bean bags, epitomizing cultural transformism and inviting visitors from all backgrounds to explore a fresh perspective on football.
Home of Football is more than an exhibit; it’s an homage to the sport’s cultural impact. Founded by Josh Murphy and Timothy Hagius, the platform aims to expand with pop-ups in various cities during major football events.
Discover how Snøhetta revitalized Dumbo’s 55 Washington Street with a fresh architectural approach similar to High Line 9.
As the 2026 FIFA World Cup dazzles across Canada, the USA, and Mexico, this exhibit at High Line 9, running from 22 June to 19 July 2026, offers a unique fusion of sport and design, photographed expertly by Pauline Shapiro.
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For another bold design perspective, explore Keith Haring’s pop art sculptures highlighting NYC’s urban pulse.
Source: dezeen.com