Today marks the end of an era at Apple as Tim Cook steps down after 15 years as CEO. Announced in April, this momentous milestone signifies a change in leadership, as Cook transitions to executive chairman of Apple’s board, handing over the leadership role to John Ternus.
Leadership Transition at Apple
Cook’s journey with Apple began as CEO in 2011, following Steve Jobs’ passing. Under his leadership, the company’s transformation became apparent. Ternus, who joined Apple in 2001 as part of the Product Design team, has steadily ascended the ranks, becoming senior vice president of Hardware Engineering in January 2021.
As Bloomberg reported over the weekend, Cook will continue to manage Apple’s relationships with key political figures, including President Trump and the Chinese government, as part of his new chairman role. This ongoing involvement is a critical component of the transition. He remains committed to Apple, despite plans to engage more in personal interests like outdoor activities and time at his Palm Springs vacation home.
Ternus will step into Cook’s office and work closely with Cook’s executive assistant, ensuring continuity during this pivotal time. At a recent farewell event at Apple Park, a tribute with hours of tributes from Ternus, Laurene Powell Jobs, and other current and former Apple executives and music by OneRepublic honored Cook’s legacy.
This leadership change coincides with Apple’s “Surprise and shine” event on September 9, where Ternus is set to lead. Expectations are high for the unveiling of the foldable iPhone Ultra, iPhone 18 Pro, and new Apple Watch models. This development is part of the ongoing transformation as the company faces scrutiny over recent price increases on hardware and subscription services, positioning Ternus to spearhead what could be Apple’s most ambitious product cycle to date.
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Source: 9to5mac.com
Frequently asked questions
Who is taking over as Apple’s CEO?
John Ternus is taking over as Apple’s CEO as Tim Cook steps down and transitions to executive chairman of Apple’s board.
What role will Tim Cook have after stepping down?
Tim Cook will become the executive chairman of Apple’s board and continue to manage Apple’s relationships with key political figures.
When was Apple’s leadership change announced?
Apple’s leadership change was announced in April, marking Tim Cook’s transition from CEO to executive chairman and John Ternus stepping up as CEO.