Close-up of Pokémon-themed G-SHOCK watch face and band design.

Casio Launches Pokémon-Inspired G-SHOCK: A 30-Year Celebration in Watchcraft

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Written by Seth Sebastian

2026-07-04

This unique G-SHOCK creation celebrates three decades of Pokémon with vibrant detail and dedicated design. Anchored by the G-SHOCK GA-110 model, this timepiece is rendered in iconic Pokémon colors: red, green, and blue, capturing the essence of the beloved gaming franchise.

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Pokémon enthusiasts will find this a must-have addition, marking the first full-scale collaboration between G-SHOCK and Pokémon. Previously limited to Baby-G versions, this release brings a full-size G-SHOCK model into the fold. The watch will be available in Japan via a lottery system, while UK fans can purchase it for approximately $220.

G-SHOCK watch displayed in a sleek black presentation box.

A Celebration of Pokémon’s Rich History

The watch band adorns an array of 30 Pokémon, including the original Kanto starters – Charmander, Squirtle, and Bulbasaur. It features new additions like Sprigatito, Fuecoco, and Quaxly from the Paldea region, with Pikachu and Eevee making their iconic appearances. Encased in a Poké Ball-shaped box, engraved with the collection of Pokémon, the packaging itself is a collectible.

Detailed view of the watch's intricate back cover design.

Striking Design and Advanced Features

The watch face boasts intricate details mimicking a Poké Ball, complete with a Pikachu-shaped hand. The band loop is illustrated with Mythical Pokémon, and the watch is equipped with 200-meter water resistance, alongside shock and magnetic resistance features. Hidden within is the reliable G-SHOCK movement, highlighting a 29 time zone display, a 1/1000th-second stopwatch, and an automated calendar extending to 2099.

Side view showing watch profile and buttons.

Global Launch and Availability

The Pokémon x G-SHOCK GA-110PKM-7A will launch in July, available in various regions with different purchasing methods. While Japan requires a lottery through Casio’s store, locations like the UK and US will have limited availability in G-SHOCK stores and selected retailers. Pricing is set at $220 in the UK, $270 in the US, and approximately ¥33,000 in Japan, positioning it as a premium collectible.

This collaboration marks an exciting chapter for fans and collectors, merging quality craftsmanship with the nostalgic charm of Pokémon, ensuring demand will be high.

For fans of unique designs, check out LEGO Angry Birds bricks for another dose of nostalgic, creatively crafted collectibles.

Watch resting on black surface with yellow accents.
Men's wrist wearing the Pokémon G-SHOCK watch outdoors.
Watch on wrist showing off detailed aesthetic design.
Watch displayed alongside Pokémon figure and trading cards.
Close view of watch showing time on digital display.
G-SHOCK watch emphasized by contrasting white background.
Back of the watch with bolt and brand engravings.
Watch on display beside Pokémon cards and merchandise.
Series of watches arranged in a spiral, showing variety.
Profile of watch highlighting band texture and design.
Watch arranged with colorful Pokémon-related items.
G-SHOCK watch surrounded by Pikachu and other figures.
Outdoor shot of the Pokémon G-SHOCK watch on wrist.

Source: yankodesign.com